Privacy Policy
Last updated: 11 November 2026
This Privacy Policy is a preliminary draft prepared for review. Certain business operational details are marked with placeholders. Once finalized and verified by legal counsel under the Digital Personal Data Protection Act, 2023 (DPDPA), this notice will be updated.
1.Introduction
Welcome to Azora Premium Reseller ("Azora", "we", "us", or "our"). We are committed to protecting your personal information and respecting your privacy rights.
This Privacy Policy explains how we collect, process, store, and safeguard your personal data when you visit our website (https://azora.in) or interact with our sales and concierge support channels in India.
This policy is formulated in accordance with the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and the Digital Personal Data Protection Act, 2023 (DPDPA).
2.Information We Collect
We collect information that helps us deliver an exceptional customer experience. The categories of information include:
- Contact Information: Name, phone number, WhatsApp contact, delivery address, and email address provided during inquiries or order reservations.
- Device and Technical Data: IP address, browser type, operating system version, and general geographic location derived from network data.
- Interaction Data: Records of your interactions with our concierge team on WhatsApp, Instagram direct messages, or phone calls.
3.Personal Information & Consent
We collect personal information solely on the basis of your informed consent and for specified, lawful business purposes.
We do not collect sensitive biometric data, passwords, or unrelated medical data. Any sensitive personal data collected for payment transactions is securely tokenized through RBI-authorized payment gateways.
4.How We Use Your Information
Your data is used to provide and enhance our services:
- To process product reservations, order confirmations, and doorstep deliveries.
- To provide pre-sales advice, warranty registration assistance, and customer service.
- To send official product launch notifications and exclusive reseller offers (where you have opted in).
- To prevent fraudulent transactions and ensure system security.
5.Cookies and Tracking Technologies
Our website utilizes minimal, essential session cookies and performance analytics to ensure fast load times and seamless navigation.
You can configure your browser to decline non-essential cookies. Disabling cookies will not restrict your access to core product information.
6.Payment Information Security
Azora does not directly store credit card numbers, debit card PINs, or net banking passwords.
All online transactions are processed through PCI-DSS compliant payment gateways [PLACEHOLDER — e.g. Razorpay / Cashfree / PineLabs] adhering to Reserve Bank of India (RBI) tokenization guidelines.
7.Data Sharing and Disclosure
We never sell, rent, or trade your personal information to third-party data brokers.
Data is shared only with verified logistics partners (for order delivery), authorized payment gateways (for transaction processing), or when mandated by applicable law enforcement agencies.
8.Third-Party Services
Our website features links to official social platforms such as Instagram and WhatsApp. Your interactions with these platforms are governed by their respective privacy terms.
9.Data Security & Retention
We adopt industry-standard encryption (TLS/HTTPS), access controls, and regular vulnerability assessments to safeguard your data.
Personal records are retained only for as long as necessary to fulfill statutory tax, warranty, and consumer support obligations under Indian law.
10.Your Privacy Rights under DPDPA
Under the Digital Personal Data Protection Act, 2023, you hold the right to:
- Request a summary of personal data held about you.
- Request correction or updating of inaccurate data.
- Withdraw your consent for marketing communications at any time.
- Request erasure of your personal data where retention is no longer legally required.
11.Grievance Officer & Contact
For questions, rights requests, or grievance redressal, please contact our designated Grievance Officer:
- Grievance Officer: [PLACEHOLDER — Name / Compliance Officer]
- Email: privacy@azora.in [PLACEHOLDER]
- Address: Azora Premium Reseller, [PLACEHOLDER — Registered Business Address, India]
- Response Timeline: Acknowledgement within 48 hours; resolution within 30 days.